EBPF: How to use `bpf_map_update_elem` to send data from kernel space?

I'm trying to send data (IP address) from the kernel space to the user space, by running the following BPF prorgam:

struct bpf_map_def EVENTS = {
    .type        = BPF_MAP_TYPE_HASH,
    .key_size    = sizeof(__u32),
    .value_size  = sizeof(__u32),
    .max_entries = 1,
};


SEC("xdp")
int _xdp_ip_filter(struct xdp_md *ctx) {
    bpf_printk("got a packet\n");     
    void *data_end = (void *)(long)ctx->data_end;
    void *data     = (void *)(long)ctx->data;
    struct ethhdr *eth = data;

    // check packet size
    if (eth + 1 > data_end) {
        return XDP_PASS;
    }

    // get the source address of the packet
    struct iphdr *iph = data + sizeof(struct ethhdr);
    if (iph + 1 > data_end) {
        return XDP_PASS;
    }

    __u32 ip_src = iph->saddr;
    bpf_printk("source ip address is %u\n", ip_src);

    // key of the maps
    __u32 key = 0;

    bpf_printk("starting xdp ip filter\n");
    // send the ip to the userspace program.
    bpf_map_update_elem(&EVENTS, &key, &ip_src, BPF_ANY);
    return XDP_PASS;
}

Makefile:

CLANG   ?= clang
LLC     ?= llc
OPT     ?= opt
DIS     ?= llvm-dis

ARCH    ?= $(shell uname -m | sed -e 's/aarch64/arm64/' -e 's/x86_64/x86/')
KERNEL  ?= /usr/src/linux

CFLAGS += \
    -O2 -g -emit-llvm                        \
    -D__KERNEL__                             \
    -D__BPF_TRACING__                        \
    -Wno-unused-value                        \
    -Wno-pointer-sign                        \
    -Wno-compare-distinct-pointer-types      \
    -Wno-address-of-packed-member            \
    -Wno-tautological-compare                \
    -Wno-unknown-warning-option              \
    -Wno-gnu-variable-sized-type-not-at-end  \
    -fno-asynchronous-unwind-tables

bytecode.$(ARCH).o: bytecode.c
    $(CLANG) $(CFLAGS) -c $< -o -              | \
    $(OPT) -O2 -mtriple=bpf-pc-linux           | \
    $(DIS)                                     | \
    $(LLC) -march=bpf $(LLC_FLAGS) -filetype=obj -o $@

However I keep getting the following err:

58: (85) call bpf_map_update_elem#2
R1 type=map_value expected=map_ptr
verification time 272 usec

Can anyone help me understand this error? In addition where can I see the bpf_printk messages?

I suspect the file generated by make does not include the EVENTS map.. But am not sure how to fix it - if I add a SEC("maps") above the map the kernel verifier does fails to locate the section at all..